Terms of Service

1. General Provisions and Service Provider Details

These Terms of Service ("Terms") govern the contractual relationship between Lab2Label Korlátolt Felelősségű Társaság (trading name: Lab2Label Kft.; registered office: 1029 Budapest, Huba vezér utca 2/B, Hungary; company registration number: 01-09-444315; VAT number: 32819821-2-41; represented by: Hajdu Bence Balázs; e-mail: contact@lab2label.eu; phone: +36 70 603 1083; hereinafter: "Service Provider") and its clients ("Client"). These Terms apply to all digital, creative, marketing, web development, e-commerce, product development, brand identity, graphic design, packaging, catalogue production, AI visual creation, project management, and go-to-market support services provided by the Service Provider. By accepting a quote or using the services, the Client agrees to these Terms.

2. Services Provided

The Service Provider may offer, among others, the following services. The exact scope, deliverables, fees, timeline, and handover conditions are defined in the individual quote or agreement.

• website development and digital platform creation
• WordPress, Shopify, WooCommerce or custom-built websites
• web design and UX/UI design
• e-commerce store development and online retail systems
• SEO and conversion rate optimisation
• online marketing and paid advertising management
• website maintenance and support
• CMS, API and system integration
• project management and strategic consulting
• product development support
• graphic design and brand identity
• product manufacturing coordination and pre-production support
• packaging design and print-ready graphics
• catalogue production
• AI product visuals and marketing creative assets
• retail listing support and go-to-market assistance

3. Quotation and Contract Formation

The Client may submit an enquiry via the website contact form, by email, by phone, or through any written communication channel. Submitting an enquiry does not constitute an order and creates no payment obligation. The Service Provider may prepare a custom quote setting out the service description, fees, payment schedule, timeline, conditions, and any exclusions. The contract comes into force upon the Client's written acceptance of the quote and, where a deposit is required, upon receipt of that deposit. Quotes are valid for 30 days unless otherwise stated.

4. Fees, Payment Terms, and VAT

Fees are set out in the individual quote. Each quote will clearly state whether the price is net or gross and whether VAT is included. Unless otherwise specified, all quoted prices are net amounts exclusive of VAT.

• Default schedule: 50% deposit on project start, 50% on delivery.
• For larger or longer projects, milestone-based invoicing may apply.
• Invoices are payable within 8 calendar days unless otherwise agreed.
• Late payments accrue statutory interest under applicable Hungarian law.
• The Service Provider may suspend work until any overdue balance is settled in full.

5. Project Kick-off Conditions

The Service Provider is obliged to commence work only once all of the following conditions are met:

• the Client has accepted the quote in writing,
• any required deposit has been received,
• all necessary materials, access credentials, and information have been provided,
• the project specification, brief, or content has been approved.

6. Client Materials, Access, and Obligations

The Client is responsible for supplying all content, information, access credentials, brand assets, images, product data, legal copy, and other materials required for the project by the agreed deadlines and to an adequate standard. The Client warrants that they hold the rights to use all materials provided and that those materials do not infringe any third-party rights. If materials are delivered late, incompletely, or in an unsuitable form, timelines may be adjusted proportionally and the Service Provider bears no liability for resulting delays.

7. Revisions and Feedback Rounds

The number of revision rounds included in the fee will be specified in the individual quote. Unless otherwise agreed, design and creative deliverables include a maximum of 2 revision rounds. Additional revisions, new concepts, significant changes in direction, or requirements added beyond the original brief may be charged as additional work.

8. Additional Work and Scope Changes

If the Client requests new features, a new creative direction, additional pages, extra integrations, new packaging variants, further graphic materials, or any other work not included in the accepted quote or project specification, this may constitute additional work (scope creep). The fee and timeline for any additional work will be agreed in writing by both parties before execution.

9. Delivery, Handover, and Acceptance

The Service Provider will deliver the project in the agreed format. For websites, handover may take the form of a staging environment, a live launch, or transfer of source files and access credentials. Graphic, brand, packaging, or catalogue materials will be delivered as digital files. The Client must review the delivered work and submit any written comments within 5 business days. If no feedback is provided within that period, the deliverable is deemed accepted.

10. Bug Fixes and Warranty

The Service Provider provides complimentary bug fixes for defects attributable to its own work for 30 days from the date of delivery, provided the product is used as intended. The complimentary warranty does not cover:

• defects arising from modifications made by the Client,
• defects caused by third-party interventions,
• hosting, domain, plugin, API, or external service provider failures,
• development of new features or new content,
• issues arising from subsequent changes in browsers, operating systems, or platforms,
• defects resulting from misuse or use outside the intended purpose.

11. Third-Party Services

Projects may involve third-party software, frameworks, plugins, templates, APIs, hosting providers, payment processors, analytics tools, stock content, or AI-powered tools. The Service Provider is not responsible for the availability, performance, pricing changes, licence terms, or errors of such external services, except where a failure is directly attributable to the Service Provider's own negligence. Third-party service fees are borne by the Client unless otherwise agreed.

12. AI-Assisted Content and Visuals

The Service Provider may use AI-based or AI-assisted tools to produce visual concepts, product visuals, campaign images, mockups, or creative assets. AI-generated materials are intended primarily for marketing, conceptual, presentation, or creative purposes. The Client acknowledges that AI-generated visuals may require additional verification for product appearance, packaging information, legal compliance, trademarks, text accuracy, proportions, and other details. Before using any AI-generated material for print, legal, product safety, or regulatory purposes, the Client must review and approve the content.

13. Product Development and Pre-Production Support

Product development and pre-production services are advisory, coordination, creative, and project management in nature. The Service Provider may assist with product concept development, brand and packaging direction, production specification preparation, and coordination with suppliers or manufacturing partners. The Service Provider accepts no liability for the performance, quality assurance, regulatory compliance, or market authorisation of manufacturing partners, unless a separate written agreement explicitly provides otherwise.

14. Retail Listing and Go-to-Market Support

Go-to-market support may include assistance with listing materials, retail presentations, product catalogues, pitch decks, market positioning, and go-to-market strategy. The Service Provider does not guarantee that the Client's product will be listed in any retail chain, distributor network, marketplace, or sales channel, as such decisions rest solely with third parties.

15. Print Materials and Packaging Graphics

For print or packaging artwork, the Service Provider prepares files based on the Client's approved brief. The Client is responsible for verifying all text, product data, mandatory labelling, regulatory and legal information, barcodes, dimensions, and print specifications. The Service Provider is only liable for print-related colour deviations, technical discrepancies, or print defects if those can be demonstrably attributed to an error in the files prepared by the Service Provider.

16. SEO and Marketing Services

SEO, online marketing, and conversion optimisation services aim to improve the performance of the Client's website or campaigns. The Service Provider makes no guarantee of specific Google rankings, traffic levels, revenue, lead volumes, or advertising returns, as these depend on many external factors including market competition, search engine algorithms, advertising platform policies, budget, and the competitiveness of the Client's offering.

17. Website Maintenance

The scope and fee for maintenance services are defined in the individual quote or monthly agreement. Maintenance does not constitute full operational hosting or a continuous uptime guarantee unless separately agreed. Emergency fixes, weekend support, or out-of-hours availability are only provided under a separate agreement.

18. Intellectual Property

Until the full fee has been paid, the Client does not acquire any rights to use the creative materials, designs, artwork, source code, or other deliverables produced by the Service Provider. Upon full payment, the Client acquires the right to use the bespoke elements (design, source code) created specifically for them. Working files, editable source files, raw design files, Figma files, PSD/AI/INDD files, and similar assets will only be transferred if the quote or a separate agreement explicitly includes this. Third-party licensed software, frameworks, and stock content remain subject to their respective licence terms.

19. Portfolio and Case Study Rights

The Service Provider may display completed work as a reference on its website, in its portfolio, on social media, and in pitch materials, unless the Client expressly prohibits this in writing prior to or at the time of delivery. For confidential or not yet publicly launched projects, the Service Provider will only communicate the project with the Client's prior written approval.

20. Confidentiality

Both parties agree to keep confidential any sensitive business information (business plans, pricing, technical solutions) disclosed during the project for a period of 3 years after the contract ends. This obligation does not apply to information that is or becomes publicly known through no fault of the receiving party, that the receiving party lawfully obtained from a third party, or that must be disclosed by law or by order of a court or regulatory authority.

21. Limitation of Liability

The Service Provider warrants that its deliverables will conform to the requirements set out in the quote or project specification. To the extent permitted by law, the Service Provider's aggregate liability is limited to the net contract value of the relevant project. The Service Provider is not liable in particular for:

• losses arising from inaccurate or incomplete information provided by the Client,
• failures of third-party services (hosting, domain, plugins, APIs),
• changes in search engine, social media platform, or advertising system algorithms or policies,
• defects caused by modifications made by the Client or a third party,
• infringement arising from materials supplied by the Client,
• loss of profit or indirect or consequential losses to the extent permitted by law.

22. Termination

Either party may terminate the contract with 30 days' written notice. For monthly retainer services, 30 days' notice applies unless otherwise agreed. For project-based engagements, the Client may terminate in writing but remains liable for a pro-rata fee for work completed to date, plus any reasonably incurred and documented costs. The Service Provider may terminate immediately if the Client's payment is more than 15 days overdue.

23. Consumer and Business Clients

The Service Provider's services are directed primarily at businesses, organisations, and professional clients. Where the Client qualifies as a consumer under applicable law, any mandatory statutory consumer rights and protections apply regardless of these Terms.

24. Complaints

Complaints should be submitted in writing to contact@lab2label.eu. The Service Provider will investigate and respond within the timeframe required by applicable law. Consumer clients may also refer disputes to the Budapest Conciliation Board (address: 1016 Budapest, Krisztina krt. 99., Hungary; www.bekeltet.hu).

25. Force Majeure

Neither party shall be liable for any delay or failure to perform arising from circumstances beyond its reasonable control that could not have been foreseen or prevented, including but not limited to natural disasters, war, pandemic, governmental measures, major internet or hosting outages, platform service failures, or other force majeure events. The affected party must notify the other party without delay.

26. Governing Law and Dispute Resolution

These Terms are governed by Hungarian law. The parties will first attempt to resolve disputes through good-faith negotiation. If unsuccessful, the competent Hungarian court will have jurisdiction. Consumer clients may also refer disputes to the Budapest Conciliation Board (address: 1016 Budapest, Krisztina krt. 99.; www.bekeltet.hu).

27. Amendments to These Terms

The Service Provider reserves the right to amend these Terms. Clients will be notified of any changes at least 15 days in advance by email. Services used after the effective date of any amendment will be governed by the updated Terms.