01 / WEB DESIGN
Herbow
A brand inspired by nature

Websites · E-commerce · Brand
Websites and online stores that feel unmistakably yours. We bring strategy, copy, design and development together, from the first idea to the finished experience.

02 / COUPORA STUDIO · BY LAB2LABEL
From the first idea to a complete coupon campaign.
BUILT FOR COUPON CAMPAIGNS
Coupon booklets and magazines in one connected system. From templates and shared reviews to digital and print publication.
Scroll through the first four pages of the Rossmann Pet Coupon Days booklet. Select the current page to see it in detail.
Choose the format and layout that suit your campaign.
Product images, offers and barcodes in a single project.
Spot missing information and image-resolution issues before export.
Digital, print and web outputs for your campaign.
WEB DESIGN & DEVELOPMENT
Websites that bring your brand to life.
Explore our projects01 / WEB DESIGN
A brand inspired by nature
02 / WEB DESIGN
Colour becomes digital character
03 / WEB DESIGN
Care in every detail
04 / CAMPAIGN SITE
An interactive campaign experience
05 / CAMPAIGN SITE
A clear message. A strong presence.
06 / WEB DESIGN
Adventure starts online
07 / WEB DESIGN
Technology with character
08 / WEB DESIGN
Quality of life comes first
04 / LAB2LABEL PHOTO STUDIO
Some things are best said in a single image.
We work with a professional full-frame camera, a professional lens and dedicated product photography equipment. In a carefully designed studio, precise lighting brings clarity to online-store images and character to creative product photography.

The complete composition. Space, proportion and balance.
Consistent product images and cohesive series. Shape, colour and details take centre stage.
Creative compositions, materials and lighting. Images that give your brand its own voice.
Textures, surfaces and subtle details. We reveal what a first glance might miss.
How we can help
A new website, a better online store or a fresh direction for your brand. Start with what you need.
Structure, copy, design and development. Distinctive interfaces, editable content and a clear path to buying or getting in touch.
Positioning, messaging and visual identity. We define what your brand stands for and give it a character that works on screen and beyond.
Technical SEO, content and measurement planning. We look at how people find you, where they get stuck and which improvements deserve attention.
One click. A different character.
01Websites
A clear offer. A story you can follow. An obvious next step.
Design starts with understanding what people came to find. That shapes the order of the copy, the role of the images and the navigation. The details work best when they help people find their way together.
Clarity first. Then every detail.Magazine · Light · Websites
Design, motion, interaction
Magazine, gallery or poster? Switch layouts and see how typography, composition and motion give the same content a different character.
Try each in light and dark. These are the details that make a website feel distinctive.
Meet the studioWorking together
At each stage, you can see the progress and the decisions we need to make together.
We review your goals, audience and current website.
A shared direction and scopeWe develop the structure, copy and visual direction.
A design and prototype to reviewWe build the interface, content tools and integrations.
A working preview to testWe test, hand over and agree on the next priorities.
A launch you have approvedBefore you decide
Costs, planning and search. A few useful reads before your next decision.
Planning
E-commerce
SEO
The next project
Choose a starting point. On the next page, tell us a little about your idea or what you would like to change.
Yes. We start by reviewing your current website and your goals. That helps establish whether focused improvements or a broader redesign is the right next step.
No. You can approach us with a standalone web, identity, product or communication brief. We shape the scope around the task.
A meaningful proposal follows a clear understanding of the goals, content, functionality and working arrangement. That is what the first conversation is for.
Privacy / 01
Measurement stays your choice.
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